Category:

Marketing

Optimise your website for SEO

Written on 04 May, 2022 by Melissa Toh

How can I Attract More Local Customers to My Business? Everyone asks, “How can I attract locals to my business?”. It’s an important question. Those customers are nearby, and you have a clear proximity advantage. So, you must stay front of mind.   How to Attract More Local Customers for Your Business? Domain name selection Google SEO Google Business Profile... Read more
Categories: Marketing, Small Business

Written on 25 March, 2022 by Melissa Toh

How to use Google Business Profile Insights Many online marketers feel a little daunted by the sheer scale of data available for analysis and consideration. It can be overwhelming.  One source of data that every marketer should consider is the insights panel in their Google Business Profile, previously known as the Google My Business Insights. Let’s take... Read more
Categories: Marketing
google knowledge panel webcentral

Written on 18 March, 2022 by Melissa Toh

What is a Google Business Profile Panel or Knowledge Graph? Everyone has seen it: that panel that appears on the right of the screen when you do a Google search. It’s called a Google Knowledge Panel or Knowledge Graph. We all want to get found earlier in a Google search, and a panel like this could very well be valuable... Read more
Categories: Marketing, Small Business
who can update my google business profile

Written on 11 March, 2022 by Melissa Toh

Google My Business is now Google Business Profile First, let’s be clear, what was once called Google My Business is now called Google Business Profile. There are a lot of free tools that you can use in your business to improve your online presence, like Google Business Profile. What exactly is Google Business Profile? Do you even need... Read more
Categories: Marketing, Search Engine Optimisation
our top 10 networking tips

Written on 16 February, 2022 by Melissa Toh

Top 10 Networking Tips for Business Success Networking is a central plank for most business success. It is particularly relevant for small business operators seeking to establish their brand in competitive markets. Your networking is often the final reason that a customer selects your business. So how can you become a better networker? Read on for some... Read more
Categories: Marketing, Small Business
How to make your marketing emails stand out

Written on 22 December, 2021 by Melissa Toh

How You Can Make Your Marketing Emails Stand Out The fact that email marketing is so popular can be attributed to its simplicity. It’s one of the easiest and most effective ways to connect with your customers, existing or potential. Read on to find out more. Make Your Marketing Emails Stand Out Today Develop an email marketing strategy Factors... Read more
Categories: Content, Email Marketing, Marketing | Tags: email marketing
How to Create the Best Email Marketing Newsletters

Written on 20 December, 2021 by Melissa Toh

How to Create the Best Email Marketing Newsletters Emailing a newsletter to your database can be a great way to keep in touch, build relationships and encourage referrals. Still, it can also be a colossal waste of time if not done correctly. You need to consider these factors if you want to create a newsletter that works. The... Read more
Categories: Content, Email Marketing, Marketing | Tags: email marketing
effective email marketing strategies & tips

Written on 17 December, 2021 by Melissa Toh

Effective Email Marketing Strategies for Your Business You've crafted the perfect email campaign, and you've sent it to all your subscribers. Why then are you still not achieving your email marketing goals? If your subscribers are not opening your emails, or worse, unsubscribing from your mailing list, it’s time to rethink your email marketing campaign strategy. There... Read more
Categories: Email Marketing, Marketing, Small Business
Google Analytics Metrics You Need to Watch

Written on 15 December, 2021 by Melissa Toh

Google Analytics Metrics You Need to Watch When it comes to search engines, Google is still one of the popular options used around the world. Understanding how it works can help your website rank better, but it is constantly looking to update its algorithms and improve user experience. You need to do more than use the right... Read more
Categories: Analytics, Content, Marketing, Small Business
Move your brick and mortar business online

Written on 10 December, 2021 by Melissa Toh

From Bricks-and-Mortar Business to an Online Store Moving your bricks-and-mortar business online may not be as difficult as you think. Now more than ever, you can be sure that you’re losing business if you rely only on a bricks and mortar business model. It’s no longer a question of if you should be setting up an online... Read more
Categories: Domains, E-commerce, Marketing, Small Business, Social Media, Web Design & Content