Webcentral Blog

Should My Domain Name Be .au or .net.au

Written on 30 March, 2022 by Melissa Toh

Should My Domain Name Be .au or .net.au?   On March 24, 2022, a new domain, .au, was launched in Australia. For many, the new .au domain option may appear to be making their life more complicated. Many small to medium businesses are now trying to decide whether they should use a .net.au domain name or should undertake... Read more
Categories: Domains
dangers of Leaving Your Brand’s Domain Name Available

Written on 28 March, 2022 by Melissa Toh

Dangers of Leaving Your Brand’s Domain Name Available Launched on 24 March 2022, the .au direct domain name allows your Australian business to use a shorter, location-specific domain name. Instead of having to choose from one of the following: .com.au .net.au .org.au .gov.au .edu.au, you can simply opt for a simpler, shorter .au domain name. Now that this... Read more
Categories: Domains, Security

Written on 25 March, 2022 by Melissa Toh

How to use Google Business Profile Insights Many online marketers feel a little daunted by the sheer scale of data available for analysis and consideration. It can be overwhelming.  One source of data that every marketer should consider is the insights panel in their Google Business Profile, previously known as the Google My Business Insights. Let’s take... Read more
Categories: Marketing
Should I Choose .au or .com.au Domain

Written on 23 March, 2022 by Melissa Toh

Should I Choose .au or .com.au Domain? This is a choice that many businesses in Australia are grappling with, whether they be a new start-up or an existing business currently using a .au.com.au. On March 24, 2022, .au domains will launch in Australia.   How to choose between .au and .com.au domains? What is the new .au... Read more
Categories: Domains
are new domain extensions worth it

Written on 21 March, 2022 by Melissa Toh

Why Choose New Top-Level Domains (TLDs)? Today the task of selecting domain endings has become much more complicated.   The Pros and Cons of New Top-Level Domains What is a top-level domain? New top-level domain extensions Are new domain extensions worth it? Should you choose a new domain extension? Which domain name extensions should I buy?... Read more
Categories: Domains
google knowledge panel webcentral

Written on 18 March, 2022 by Melissa Toh

What is a Google Business Profile Panel or Knowledge Graph? Everyone has seen it: that panel that appears on the right of the screen when you do a Google search. It’s called a Google Knowledge Panel or Knowledge Graph. We all want to get found earlier in a Google search, and a panel like this could very well be valuable... Read more
Categories: Marketing, Small Business
best-domain-extension-for-australians

Written on 16 March, 2022 by Melissa Toh

What are the Most Popular Domain Extensions? When moving your business online, you need to find and register a domain name and consider the domain extension. What are the most popular domain extensions? And what are the best domain extensions for SEO? The most common domain extensions may not always be the best fit for your business.   Most Common... Read more
Categories: Domains
what determines domain name value

Written on 14 March, 2022 by Melissa Toh

Most Expensive Domain Names You would be surprised at how much some people are willing to pay for a domain name. A quick look at the most expensive domain names 2021 will demonstrate that fact. So, let’s drill down, consider the most expensive domain names list, and work out why.   Selling a Domain... Read more
Categories: Domains
who can update my google business profile

Written on 11 March, 2022 by Melissa Toh

Google My Business is now Google Business Profile First, let’s be clear, what was once called Google My Business is now called Google Business Profile. There are a lot of free tools that you can use in your business to improve your online presence, like Google Business Profile. What exactly is Google Business Profile? Do you even need... Read more
Categories: Marketing, Search Engine Optimisation
maintain and enhance your brand with multiple domains

Written on 09 March, 2022 by Jen McKinnon

Why You Should Register Multiple Domains? When starting your own business, your brand is your identity. Like someone using your own identity, you do not want another company using your brand name.   Reasons for Buying Multiple Domains Benefits of having multiple domains Maintain and enhance your brand Keep loyal customers Account for misspelling in your... Read more
Categories: Domains