Web Design & Content

use calls to action when building a website

Written on 29 June, 2022 by Melissa Toh

Mistakes to Avoid When Designing a Website The importance of your website cannot be overstated. Your website is very likely the front door to your business. In an increasingly competitive world, you need to ensure that when a website visitor arrives, they have an experience that is convenient, explains your business and makes it easy to transact.... Read more
Categories: Web Design & Content | Tags: marketing, online marketing, web design
Who needs a copywriter

Written on 22 June, 2022 by Melissa Toh

Why You Need a Professional Copywriter Why do people hire copywriters? Surely, it’s something one can do themselves. The answer to that is a resounding no. Consider the amount of content that exists around your digital and non-digital communication efforts. Think also about the level of competition that exists for your customers' attention. All your competitors... Read more
Categories: Content, Web Design & Content
wordpress is seo search engine optimisation compatible

Written on 13 April, 2022 by Melissa Toh

Benefits of Using WordPress for Web Design Put simply, WordPress is an open source tool for building websites. It has grown to become one of the world’s most popular website publishing platforms, providing a flexible back-end framework that allows people to build and maintain websites without being technical experts or web developers. It is offered as a hosted... Read more
Categories: Web Design & Content | Tags: web design
is wordpress free to use

Written on 08 April, 2022 by Melissa Toh

Is WordPress Really Free? Many people ask is WordPress free to use. The whole debate about WordPress free vs paid is not entirely straightforward.  In this article, we will endeavour to clarify the actual cost of WordPress.  We’ll also provide some background on WordPress for those who are not familiar with the software.  ... Read more
Categories: Small Business, Web Design & Content
is your website up to date

Written on 04 March, 2022 by Jen McKinnon

Is Your Website Up to Date? Here's Why It Needs to Be   Just as you’d perform routine maintenance on any large asset - a car, a home, a share portfolio, your website should be treated with the same consistency of care. Why spend time and money ensuring your site is engaging and easy to navigate if you neglect it once it’s... Read more
Categories: Web Design & Content
important features of a great website builder

Written on 14 January, 2022 by Melissa Toh

Important Features of a Great Website Builder Not everyone has the funds to invest in a team of designers and back-end coders to create a customised website.  But every business, however small, needs a website.  Today many website builder platforms offer you an easy pathway to create your website.  But what are the features of the best... Read more
Categories: Web Design & Content | Tags: content strategy, online marketing, web design
why avoid duplicate content on your website

Written on 13 December, 2021 by Melissa Toh

Why Avoid Duplicate Content on Your Website   Google’s guide to SEO is clear about the need to avoid duplicated content. We should all be aware that Google has duplicate content checkers. They monitor everything. However, with a bit of understanding, you can safely add content to your website without impacting your search engine ranking.   4... Read more
Categories: Content, Search Engine Optimisation, Web Design & Content
Move your brick and mortar business online

Written on 10 December, 2021 by Melissa Toh

From Bricks-and-Mortar Business to an Online Store Moving your bricks-and-mortar business online may not be as difficult as you think. Now more than ever, you can be sure that you’re losing business if you rely only on a bricks and mortar business model. It’s no longer a question of if you should be setting up an online... Read more
Categories: Domains, E-commerce, Marketing, Small Business, Social Media, Web Design & Content
choosing best website plugins apps

Written on 22 October, 2021 by Melissa Toh

How to Choose a Website Builder You don’t need to be able to code to build your website. Using a website builder is likely to be quicker, easier, and more convenient than doing it yourself. Selecting the best website builder for your business requires some careful thought. It will not always be the cheapest website builder.... Read more
Categories: Web Design & Content

Written on 20 August, 2019 by Julia Hammond

What Makes a Great Website? As we look to 2020, we can reflect on how much the internet has grown and transformed over the past decade. Websites today are by no means the same as they were ten years ago. The way they look, feel and function is vastly different to their 2010 counterparts. Today,... Read more
Categories: Web Design & Content