Category:

E-commerce

When can I start using Google Analytics 4

Written on 13 June, 2022 by Melissa Toh

Get to Know Your Customers Using Google Data Analytics There has been a rapid escalation in customers moving online in recent years. As a result, that channel has also become increasingly competitive. The ability to attract new customers and keep them has become more important too. That’s where data comes in. From Google Analytics on your own site to... Read more
Categories: E-commerce, Marketing | Tags: customer behaviour, online business, online marketing
Uses of SSL Certificates

Written on 25 May, 2022 by Melissa Toh

The Benefits of a Dedicated SSL Today more businesses than ever are operating in the online world. For many, it’s the only area in which they transact. Confidential data, such as customer contact and banking details, are shared regularly. Just think about the data you provide when you purchase something online.   SSL Advantages and Disadvantages... Read more
Categories: E-commerce, Web Hosting | Tags: online business, online marketing, ssl
increasing need for security why ssl certificates is crucial for your business website

Written on 12 January, 2022 by Melissa Toh

The Increasing Need For Security – How SSL is Critical for Your Business “Over the 2020–21 financial year, the ACSC received over 67,500 cybercrime reports, an increase of nearly 13 per cent from the previous financial year.  The increase in volume of cybercrime reporting equates to one report of a cyber attack every 8 minutes……..”   Australian Cyber Security Centre - Annual Cyber... Read more
Categories: E-commerce, Security, Small Business | Tags: security
How to Develop a Winning Acquisition Strategy

Written on 07 January, 2022 by Melissa Toh

How to Develop a Winning Acquisition Strategy Gone are the days when customers were happy to be addressed as part of a mass audience. Today, customers are increasingly channel-agnostic. That means they are happy to engage with your business in different ways, from in-store purchases to purchases on your website e-commerce facility or even directly from a... Read more
Categories: E-commerce, Small Business | Tags: customer behaviour
Is 2022 Your Year for Online Retail Success

Written on 05 January, 2022 by Melissa Toh

Is 2022 Your Year for Online Retail Success? No one can say the travails of the past couple of years have not boosted the e-commerce business. More and more people have been exposed to the concept of an e-commerce online store. In many cases, they turned to e-business because they have been in lockdown and were not able... Read more
Categories: E-commerce, Small Business | Tags: e-commerce, online business
Move your brick and mortar business online

Written on 10 December, 2021 by Melissa Toh

From Bricks-and-Mortar Business to an Online Store Moving your bricks-and-mortar business online may not be as difficult as you think. Now more than ever, you can be sure that you’re losing business if you rely only on a bricks and mortar business model. It’s no longer a question of if you should be setting up an online... Read more
Categories: Domains, E-commerce, Marketing, Small Business, Social Media, Web Design & Content
how to boost your boxing day sales

Written on 06 December, 2021 by Melissa Toh

Boost Your Online Sales During Boxing Day It’s all about preparation. Every year in Australia, there is a flood of sales activity on the 26th December as people try to find their best Boxing Day sales deals. Increasingly we have seen more Boxing Day sales online, particularly as consumers become more accustomed to eCommerce. It is essential... Read more
Categories: E-commerce, Marketing, Small Business

Written on 15 October, 2021 by Webcentral

The Beginner’s Guide to Starting an eCommerce Business in Australia Step 1: Research - what do you need to know Step 2: Build - how to build an online store Step 3: Launch - how to launch and promote your online store Step 4: Grow - how to grow your eCommerce business eCommerce business in Australia is booming Starting an... Read more
Categories: E-commerce | Tags: e-commerce, online business

Written on 12 August, 2020 by Julia Hammond

Using customer data to benefit your business The more a business uses technology for key processes, the more data it will collect. By analysing this data, you can reveal key patterns and trends that can be acted on to increase customer retention, drive sales, and increase profit. There are numerous technologies businesses of any size can use... Read more
Categories: E-commerce, News

Written on 04 June, 2020 by Julia Hammond

Why every small business should consider e-commerce during COVID-19 COVID-19 is driving a rapid e-commerce evolution, with intuitive businesses across Australia keenly adding e-commerce solutions to their websites to take advantage of the surge in online shopping. Interestingly, the preliminary April findings from the Australia Bureau of Statistics’ Retail Trade Survey, found that retail turnover fell by 17.9 per... Read more
Categories: E-commerce | Tags: coronavirus, COVID-19, e-commerce, small business, web design, web hosting