Webcentral Blog

Written on 04 July, 2022 by Jay Salter

Your Steps to Success with a .AU: A Webcentral Case Study As a business owner in Australia, you may already be aware of the new top-level-domain known as .au direct. Released back in late March, the .au direct allows you to choose a domain name with only the country code. Now, there’s no need to select between .com.au or .net.au if... Read more
Categories: Domains
use calls to action when building a website

Written on 29 June, 2022 by Melissa Toh

Mistakes to Avoid When Designing a Website The importance of your website cannot be overstated. Your website is very likely the front door to your business. In an increasingly competitive world, you need to ensure that when a website visitor arrives, they have an experience that is convenient, explains your business and makes it easy to transact.... Read more
Categories: Web Design & Content | Tags: marketing, online marketing, web design
Secure Your Brand and Online Business with a .AU

Written on 27 June, 2022 by Jay Salter

Protect Your Brand with .AU .au Domain Administration Limited has just released a new country code top-level-domain name in Australia. No longer will you be restricted to traditional .com.au and .net.au. This new and shorter domain name allows you more flexibility in your domain, showing up as just:   youronlinebusiness.au   The .au has plenty... Read more
Categories: Domains, Marketing, Small Business | Tags: .au direct, .au domain name, brand, domain names
How to make use of domain auto-renewals

Written on 20 June, 2022 by Melissa Toh

Why Opt Into Domains Auto-Renewal for Your Business? Your domain name is the digital address for your business. It’s what your customers type in when going to your website. So it’s pretty central to your online business. Over time you will promote that address and gradually build value around it. It is an asset of your business, and... Read more
Categories: Domains | Tags: domain names, renewal
Setup a website

Written on 15 June, 2022 by Melissa Toh

5 Ways to Grow Your Side Hustle We have all had them. A great business idea that we get in the middle of the night that tends to linger like an itch that needs scratching. For many, that’s all it will be, but for others, it may become a side hustle, a means to generate additional income... Read more
Categories: Small Business
When can I start using Google Analytics 4

Written on 13 June, 2022 by Melissa Toh

Get to Know Your Customers Using Google Data Analytics There has been a rapid escalation in customers moving online in recent years. As a result, that channel has also become increasingly competitive. The ability to attract new customers and keep them has become more important too. That’s where data comes in. From Google Analytics on your own site to... Read more
Categories: E-commerce, Marketing | Tags: customer behaviour, online business, online marketing
Your business may not be suited for Facebook

Written on 08 June, 2022 by Melissa Toh

Can My Facebook Page Replace My Website? When you build a Facebook page, you have the potential to reach 17 million of its active users. It’s hard to ignore the sizeable reach of one channel alone and questions whether Facebook pages will make website irrelevant. With a Facebook page, you can list your business details, contact customers... Read more
Categories: Small Business, Web Hosting
Why GA4 is better than GA3 or Universal Analytics

Written on 06 June, 2022 by Melissa Toh

Google Analytics 4 (GA4) VS Universal Analytics (GA3) Google Analytics 4 (GA4), the most recent version of the Google Analytics platform, was first launched in 2020, updating Google's measurement and analytics system, Universal Analytics (UA).   Difference between Google Analytics 4 and Universal Analytics Will GA4 replace Google Analytics? How is Google Analytics 4 different compared to Universal... Read more
Categories: Marketing
Benefits of Premium Domain Names

Written on 01 June, 2022 by Melissa Toh

How Premium Domains Can Help Increase Traffic It makes good business sense to secure your brand or business’s online presence by registering its exact domain name. It also makes sense to flick through a premium domains list to see if there is a premium domain that could build your online performance. In this article, we will explain... Read more
Categories: Domains, Search Engine Optimisation | Tags: domain names
How to find out who owns a domain

Written on 30 May, 2022 by Melissa Toh

How to Purchase a Domain Name that is Taken You have a great business idea all ready to develop. It could change the world. It relies on occupying a digital space, and you have a great domain name in mind. You know it will stand out in the market. You complete your domain name search to see whether it’s available,... Read more
Categories: Domains